Brand Equity is Critical to Growth

Brand equity is often seen as a nice to have measured using fuzzy metrics. In reality, it is critical to maximizing the growth delivered by advertising. In this webinar, BERA.ai will show how equity-building has a positive impact throughout the purchase funnel, and System1 will demonstrate how an equity-led approach to creative delivers work that delivers strong ROI in the short and long term.

Speakers:

• Jon Evans, Chief Customer Officer, System1
• Michael Reh, Head of Data Science and Analytics at BERA.ai
• Ann Marie Kerwin, Americas Editor at WARC

Join us on February 25th at 11am EST to explore how brand equity can unlock sustainable growth and improve the effectiveness of your advertising strategy.

Save your spot by completing the form on the right.